Simply put, DZR was born out of a passion for a life of riding – on city streets, mountain trails and anywhere else you can get two wheels. Which we think is pretty much everywhere. We have lived and ridden in many places and it is from this nomadic lifestyle that the concept of DZR shoes was born. Changing environments require a cycling sneaker to be a true shape shifter in order to charge everywhere.
Born in the Swiss Alps and rooted in San Francisco, CA. DZR provides well thought out footwear for life on and off the bike. In fact, we believe that a cyclist's life should be a seamless transition from work, commute, bar, trail, home or anywhere you end up. It is with this spirit of cycling and the drive to bring the best product to market that DZR exists - enjoy the ride.
DZR’s collection pushes the limit of what a traditional biking shoe should look and feel like. Built from the ground up with meticulous attention to details, materials, construction and style, we unified functionality with livability to bring to you a simple design that works for both on and off your bike. Clipless performance anytime and anywhere.
Creating performance footwear is a strategic process that involves designing, testing, refining, simplifying, sourcing advanced materials and hardware, managing manufacturing, controlling quality and finally the never-ending quest to making our products better. All of our details are made with purpose in order for cyclist to have a seamless experience on and off their bike.
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